ABOUT US
About Divya Samal — Luxury Indian Designer for Bridal & Indo-WesternWear
Divya Samal is a luxury Indian fashion label specializing in handcrafted bridal wear, designer lehengas, anarkalis, sarees, and bespoke couture. Founded in 2018 by designer Divya Samal, a NIFT Chennai graduate, the brand is known for combining traditional Indian craftsmanship with modern silhouettes, lightweight fabrics, and timeless elegance.
Over the years, Divya Samal has become a go-to name for brides, wedding shoppers, and global clients looking for premium ethnic wear with a contemporary edge.
While our main studio is based in Hyderabad, we ship worldwide and are stocked in Multi designer stores through out India.
🌿 Who We Are — A Luxury Indian Fashion House
The Divya Samal brand blends Indian heritage with modern design. Our collections feature:
Designer lehengas, Bridal couture, Hand-embroidered anarkalis, Pre-draped sarees, Co-ord sets and festive wear, Custom outfits for weddings and special occasions.
Our signature style includes pastel tones, fine skin-kissed embroideries, breathable fabrics, monotone palettes, and silhouettes crafted for comfort and grace.
Each outfit at Divya Samal is handcrafted by skilled Indian artisans using fabrics like:
Organza, Satin, Chiffon, Mul, Chanderi
We focus on lightweight couture, making our designs perfect for brides, bridesmaids, wedding guests, and women seeking premium Indian fashion that’s both luxurious and wearable.
Every garment goes through detailed processes of draping, handwork, embroidery, fitting, and quality checks to ensure a perfect finish.


💫 Celebrity-Approved Designer Wear
Divya Samal outfits have been worn by celebrities, influencers, and public figures, including multiple brides across India and overseas.
Our designs are frequently seen at:
Wedding celebrations
Sangeet and reception events
Festive occasions
Celebrity shoots and red carpet events
This has positioned us as one of the rising names in luxury Indian designer fashion.

🌙 Our Collections
Some of our latest collections include:
Jashn– colorful, festive and vibrant
Pearl Paradigm – pearl-embellished couture
Phoolkari–fun, feminine and breathable
Anantya – sun & moon inspired bridal couture
Each collection is crafted with original concepts, storytelling, and strong design identity — helping the brand stand out in India’s luxury fashion space.

🌍 Our Global Clientele
We ship worldwide, serving clients across:
India, USA, Canada, Australia, UAE,UK, Singapore
The brand caters to modern brides, fashion-forward women, wedding shoppers, and customers seeking made-to-measure luxury Indian outfits.
Why Choose Divya Samal
Luxury Bridal & Festive Wear
At Divya Samal, every outfit is a celebration of luxury. From intricate embroideries to refined palettes, each piece is thoughtfully designed to make you feel regal on your most important days. Our collections are very meticulously crafted and there is precision in every minute detail.
Celebrity-Favorite Designer Outfits
Our designs have been gracefully worn by leading celebrities and influential women, making Divya Samal a trusted name in luxury fashion. Known for effortless elegance, modern silhouettes, and couture-level artistry, our pieces are chosen by those who seek the extraordinary.
Lightweight, Comfortable Couture
We believe couture should feel as good as it looks. Every ensemble is engineered to be lightweight, breathable, and movement-friendly—perfect for brides and guests who want to enjoy every moment without compromising on style or comfort.
Story-oriented outfits
Every outfit by Divya Samal has a story of its own. We believe that every outfit needs to be born from a story and is born to narrate that same story to the world. Our designer Divya Samal always encourages every bride to integrate some part of her story in her bridal couture. Her collections are based off spirituality and fantasy and each outfit aims to carry a significant story behind it.
Worldwide Shipping
No matter where you are in the world, your dream outfit can reach you. We offer secure, global shipping so brides and clients abroad can experience the magic of Divya Samal without borders.
Customization Available
Your outfit should tell your story. From color customizations to fit adjustments and bespoke embroidery details, we offer personalized couture experiences that reflect your individuality and vision.
Premium Fabrics & Signature Silhouettes
Our brand is defined by fluid drapes, structured-yet-soft silhouettes, and premium fabrics like organza, chanderi, satin, and silk. These materials paired with our signature cuts create outfits that are flattering, modern, and unmistakably Divya Samal.
Divya Samal Sigil: The Dragonfly
The dragonfly symbolizes everything the brand believes in:
1. Transformation
From muse to masterpiece — every Divya Samal outfit transforms a woman into her most confident, elevated self.
2. Lightness & Fluidity
Dragonflies move with effortless grace.
Divya’s pieces are crafted the same way — luxurious yet feather-light, designed for comfort without compromising couture.
3. Strength in Femininity
Though delicate, dragonflies are remarkably strong.
This mirrors the brand’s vision of today's woman: soft, powerful, and unafraid to take up space.
4. Timeless Beauty
Dragonflies have been symbols of beauty and mysticism across cultures.
The brand channels this timelessness into every silhouette, drape, and handcrafted detail.

About the Designer — Divya Samal
Divya Samal is a NIFT-trained fashion designer and the creative force behind the luxury label that carries her name. Known for her signature blend of modern silhouettes, lightweight fabrics, and timeless Indian craftsmanship, Divya’s design philosophy revolves around effortless elegance and powerful femininity.
Her journey began in 2018, transforming her passion for textiles, draping, and storytelling into a fashion house that now dresses brides, celebrities, and women across the world. Each collection reflects her love for minimalism, pastel tones, and art-inspired concepts — from celestial themes to pearl artistry and contemporary couture.
With a vision to make Indian luxury globally celebrated, Divya continues to innovate through thoughtful design, handcrafted detailing, and silhouettes that flatter, empower, and inspire confidence.
Every outfit she creates is emotion, heritage, and modern beauty intertwined.

Latest Updates at Label Divya Samal
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Rashmika Mandanna Stuns in Divya Samal’s Ananty...
Rashmika Mandanna was recently spotted wearing Divya Samal at The Girlfriend Movie’s success party.
Rashmika Mandanna Stuns in Divya Samal’s Ananty...
Rashmika Mandanna was recently spotted wearing Divya Samal at The Girlfriend Movie’s success party.
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Jashn by Divya Samal – Where Festivity Meets Mo...
Jashn by Divya Samal is a festive-luxury collection that celebrates Indian culture with a modern twist. Featuring drape skirts, corsets, saree sets, and co-ords in rich colors and intricate embroidery,...
Jashn by Divya Samal – Where Festivity Meets Mo...
Jashn by Divya Samal is a festive-luxury collection that celebrates Indian culture with a modern twist. Featuring drape skirts, corsets, saree sets, and co-ords in rich colors and intricate embroidery,...
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The Making of Phoolkari Tales
Phoolkari Tales is a joyful Rakhi capsule collection inspired by sisterhood, nostalgia, and blooming florals. From the initial moodboard filled with memories and nature, to hand-sketched breezy silhouettes and custom...
The Making of Phoolkari Tales
Phoolkari Tales is a joyful Rakhi capsule collection inspired by sisterhood, nostalgia, and blooming florals. From the initial moodboard filled with memories and nature, to hand-sketched breezy silhouettes and custom...