Divya Samal is an award winning luxury Indian fashion label specializing in handcrafted bridal wear, designer lehengas, anarkalis, sarees, and bespoke couture.

Founded in 2018 by designer Divya Samal, a NIFT Chennai graduate, the brand is known for combining traditional Indian craftsmanship with modern silhouettes, lightweight fabrics, and timeless elegance.

Over the years, Divya Samal has become a go-to name for brides, wedding shoppers, and global clients looking for premium ethnic wear with a contemporary edge.While our main studio is based in Hyderabad, we ship worldwide and are stocked in Multi designer stores through out India.

We specialize in

We are a story-driven brand and believe in story telling narrated through the beauty of fabrics. Our collections are all story-driven with every outfit having an individual story to tell.
The Divya Samal bride is one who has a story to tell through her outfits. We have created bespoke custom bridal and event pieces for our special clients that they have  etched their stories on their most special day.

Divya Samal on the Runway

Over the years, Divya Samal has graced some of India’s most celebrated fashion runways, bringing our signature blend of mythology, modernity, and meticulous craftsmanship to life.
Each showcase is a moving narrative woven in fabric, embroidery, and emotion.From debut collections that redefined contemporary couture to conceptual showcases inspired by the cosmos, heritage, and feminine power.
Divya Samal’s runway presentations have become synonymous with storytelling.
Bangalore Times Fashion Week, Bangalore Fashion Week, Asian Designer Week, Zephyr Fashion Week and many many more to come.